Capture order-level information once at checkout — gifts, deadlines, approvals, and artwork — without repeating it per product.
Some apparel workflows belong on the product page, but many order-level needs are better collected at checkout — especially when the data applies to the full order rather than a single item.
"For custom apparel, PaymentPutty is strongest when the merchant needs order-level notes, artwork, approvals, or rush fees collected once instead of repeated product by product."